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SellerPilot
Amazon profit analytics

Real Amazon profit per order and per product, after every fee

SellerPilot shows what you actually earn on Amazon: sales minus referral and FBA fees, storage, advertising, your product cost and shipping, per order, per product and in total, with every payout explained from Amazon's settlement reports and the balance building up for the next one.

$0 today Reminder 2 days before the trial ends Cancel in two clicks from your account Then your first month free with code SELLER30 (monthly plans)
In short

Profit per order and per product after every Amazon fee, ad cost and your product cost.

  • Profit per product after every Amazon fee and ad cost
  • Product costs per SKU from an Excel template, kept by date
  • Every payout explained, with the biggest fee lines
  • Break-even ACOS per product, used by the ads
Overview of a demo store: revenue 50,430 USD up 15%, 1,067 orders, ads cost of sales 7.8%, top-selling products and the action centerOverview of a demo store: revenue 50,430 USD up 15%, 1,067 orders, ads cost of sales 7.8%, top-selling products and the action center

Demo store with sample data.

How it works

  1. Connect Seller Central

    Orders, fees and Amazon's settlement reports load automatically; payouts are downloaded after every settlement.

  2. Add your product costs

    Fill the Excel template with each SKU's cost; costs are kept by date, so a new supplier price does not rewrite last quarter's profit.

  3. See profit per product

    Sales minus Amazon fees, advertising, product cost and shipping, per product and in total, for any period.

  4. Follow the money

    Each payout with sales, refunds, referral and FBA fees, storage, advertising and reimbursements, and the balance building up for the next payout.

  5. Get it by email

    PDF and Excel reports by email weekly or monthly, and daily on Growth and Agency.

Example

Where $30 goes

A towel set sells for $30. Amazon's referral fee (15%) is $4.50, the FBA fee $6.20, storage about $0.40 a unit, and the product cost with inbound shipping $9.00: $9.90 is left before advertising, a break-even ACOS of 33%.

Last month the product spent $1,100 on ads for 400 units sold in total, $2.75 a unit, so it earned $7.15 a unit, $2,860 for the month.

A second product with higher sales but a $3.10 margin before ads lost money once its ads were counted: SellerPilot shows both side by side, and the ads use each product's own break-even ACOS.

Illustrative numbers, not a customer result.

Why Amazon's sales number is not your profit

Amazon's dashboards lead with sales. Between a sale and your bank account sit the referral fee (often 8% to 15% of the price), the FBA fulfilment fee, monthly and long-term storage, advertising, refunds and the cost of the product itself. A product with strong sales can lose money once all of them are counted; another with modest sales can carry the business.

SellerPilot puts the same costs against every order and every product, so you can see which products earn, which ones only look busy, and how much advertising each one can afford: that is its break-even ACOS.

What the profit view includes

  • Sales, units and refunds per product
  • Referral, FBA, storage and other Amazon fees from the settlement data
  • Advertising cost per product
  • Your product cost and shipping per unit, by date
  • Reimbursements Amazon paid
  • Break-even ACOS per product

What it does not do

Stated plainly, so you know before you start.

  • It does not know your product cost until you enter it (Excel template)
  • It does not file your taxes or replace your accountant; VAT and income tax are not calculated
  • Fees for the newest orders are estimated until Amazon's settlement confirms them

Questions sellers ask

How do I calculate profit on Amazon?
Take the sale price, subtract Amazon's referral fee, the FBA fulfilment fee (or your shipping), storage, advertising, refunds, your product cost and inbound shipping. SellerPilot does this per order and per product from Amazon's own fee data and your product costs.
Where does SellerPilot get Amazon's fees?
From Amazon's order, finance and settlement reports through the Selling Partner API, downloaded after every payout.
Can I see profit per ASIN?
Yes, per product and in total, for any period, next to its advertising cost and break-even ACOS.
Does it include advertising cost?
Yes. Ad spend from Amazon Ads is allocated to the advertised products.
Can I export profit reports?
Yes. PDF and Excel reports (sales and traffic, advertising, profit, refunds) by email weekly or monthly, daily on Growth and Agency.

Related features

Reimbursements and returns

Return rates with Amazon's reasons, refunds still pending, and units Amazon lost or damaged and still owes you.

Learn more

Restock planner

Days of cover, reorder quantities for your lead time, and FBA shipment plans rounded to case packs.

Learn more

Bid optimization

Bid and budget changes every morning, each with the clicks, spend, orders and ACOS behind it.

Learn more

Deals tracker

Whether each deal badge, coupon and strike-through price really shows, and why not.

Learn more

Try SellerPilot on your own store

Connect Amazon in about five minutes. Your first data arrives within hours and your first suggestions the next morning.

$0 today Reminder 2 days before the trial ends Cancel in two clicks from your account Then your first month free with code SELLER30 (monthly plans)